Our Top 26 Tips for Styling your Portrait Session
Get Prepared.
The number one question we often get asked is, ”What do we wear?” This is one of the biggest struggles for families. We can relate to frantically running to the mall trying to find outfits for the whole family the day before our own family portrait session. It can be SO stressful. But, it doesn’t have to be and that is why we want to help you make this process a little easier for you. We understand that this is not as easy as the stylists on television make it look!
What Every Client Needs to Know
We are so excited for your portrait session! Whether we are capturing your sweet family, or celebrating a special moment in your life, like a newborn, family memories, or child milestone, we are so honored to help you create memories you’ll cherish for a lifetime. We’ve created this guide to help you get the most out of your photos, and by the time you’ve read through this guide, you'll have all your questions answered and feel more than ready and prepared for your session. Then we will take care of the rest! Your only job is to be yourself, laugh a lot and let us create photos you’ll love forever!
STYLE TIPS: FOR HER
Because you always want to remember this.
Don’t Be Afraid to Dress It Up
Have you thought about rocking a romantic gown, tulle skirt or flower crown but just never had an occasion for it? This is your chance to do it up! Remember: There is no such thing as “too dressed up” when it comes to your portrait session, so don’t be afraid to have some fun! If you don’t want to add a new permanent piece to your collection, a lot of my clients love Rent the Runway for their session because it’s such an affordable way to feel like a million bucks. Other clients love having a great excuse to bring a new permanent piece (or two!) into their closet!
Quick Tip: There’s no such thing as too dressed up.
Say Yes to the Dress
Dresses and skirts look most stunning because they really flatter every female body, especially on camera — which is probably why the red carpet is always full of so many dresses and not very many pantsuits! I recommend avoiding pants and shorts for your session, and saying yes to a dress or two instead. Long, full-length, flowy dresses and skirts look amazing on camera because they bring extra movement to the photos. Especially when juxtaposed with nature, like the forest, plains or beach. Consider softer fabrics like chiffon or tulle which allow for beautiful movement in the images. When considering the length of your dresses or skirts, it’s also a good idea to factor in whether or not there will be little ones in your photos. If you have smaller children, I will likely have you sitting or crouching on the ground to interact up-close with them. Cute, shorter cocktail-length dresses photograph beautifully, but if you have little ones in your photos, a floor-length dress or skirt, or perhaps a cute midi-skirt, will make moving around with your kids much easier, and look perfect on camera, too.
If you’re an expecting mother, I always recommend floor-length gowns or maxi dresses. These dresses create the best silhouettes to flatter your figure and really highlight your bump. A lot of my expecting mothers love to incorporate flowers as crowns or headpieces. We work with local florist to create a piece of art just for you!
One or Two? It’s Up to You!
You can bring one outfit set or two! Most of my clients who choose two outfits will bring one “wow” dress, and then another slightly more casual dress that has a “date night” feel. But if you want to bring two “wow” dresses and forgo the more casual dress altogether, give yourself permission to do it! The camera loves runway-esque apparel and so do I! Remember, though, you don’t have to bring two looks if it’s too stressful to coordinate or if you’d rather just stick to one fabulous look. One outfit that you love will be so much better than one outfit you love and another you’re not very excited about. And if you stick with one outfit set, you won’t have to spend any of your time changing half way through, so I’ll be able to sneak in a few more photos! So, one or two? It’s really up to you!
Choosing Colors
When choosing colors for your outfits, I recommend selecting softer, lighter tones and more muted shades. By avoiding ultra-bright, bold colors, it will help bring all the attention to your faces and let the eye focus on the way you feel about each other. The camera loves shades of soft pink and muted blues, mixed with sophisticated light neutrals like heather gray, creams, leather brown and white. That softer color palette fits beautifully into almost all-natural outdoor environments.
Turn up the Texture
Add interest, personality and lift to your photos with texture. Whether it’s a nubby sweater, a tweedy scarf or a fur vest, varying textures adds dimension and visual interest. Use texture in unexpected ways. A tulle skirt, a gleaming metallic shoe, or a denim jacket paired with a lace top or dress will add an element of surprise to the images. Mix patterns to create texture. The most foolproof way to do this is to contrast pattern size (i.e., a small pattern with an oversized one) while keeping the colors similar. If you choose to work with a stripe or a plaid, it’s most effective when used in small doses. Avoid both wavy designs and really tiny prints. Add texture through color. Pile on the rich jewel-tones for a glamorous look, working these colors in small ways into your look.
Flattering Your Features
In my experience, every woman, regardless of her shape has an area of her body that she’s self-conscious about, so recognizing what area that is in advance is key. Choosing flattering silhouettes and colors that complement your natural features is the best way to ensure you’ll love the way you look in your photos. Three-quarter length sleeves create an awesome slimming effect on all arms, so be on the lookout for an option with a longer length sleeve. You could also bring a cute jacket, blazer or cardigan along, too. Skinny straps or strapless dresses have the opposite effect on arms on camera, so I recommend avoiding those whenever possible if your goal is a set of slimmer-looking arms. Heels elongate women’s legs, making them look fabulous. Closed-toed heels in particular look great on camera because they carry out the line of your leg all the way down to your toe. If your toes are showing in a peep-toe heel, you might want to schedule a pedicure before your session so you don’t regret letting your feet show. These little tricks make all the difference!
Quick Tip: Bring a pair of easy-to-kick-off flats to wear when moving from place to place in between photos. Your feet will thank you later!
Three Questions for Choosing the Right Outfit
Is it comfy? Nobody wants to spend an hour or two dressed in something that pinches, chafes, or itches. I recommend that you wear your photo shoot outfit around the house for at least 10 minutes to try it out if you haven’t worn it before, shoes included!
Do you feel beautiful? When you feel like you look amazing, your outfit is flattering, and you are the best version of yourself, you’ll have a natural glow for the camera. If you think you have found the perfect outfit that looked gorgeous on the rack, but not so much on your own body, it’s ok to ditch it and go with other proven outfits.
Is it you? Simple but profound. You should wear clothing that is an honest reflection of your style and stage in life. Would you normally wear the outfit on any given special occasion? If the answer is “absolutely,” then you’re good to go. If you hesitate, it’s a sure sign the outfit isn’t quite right and you may not be happy with the photos. You should aim for timeless attire rather than the latest trend.
Make a Statement
Pairing an accessory or two with your outfit can really help bring some extra dimension to your images, and be a nice tie-in when you’re coordinating with a group. Big statement necklaces bring a lot of pop to the photos, while the smaller, delicate ones are not as noticeable on camera. Belts, bracelets and earrings bring great visual interest, so choose one or two that don’t compete for attention. Fresh florals in a crown can be a really romantic touch for you or your girls as well.
Shine your Shoes
Nothing ruins a great shot like an uncoordinated pair of shoes. Instead you should put on your best footwear for the occasion, or else ditch them altogether in favor of (well-groomed!) bare feet. Statement shoes can add impact to your images. Everyone knows that shoes complete an outfit, and this is the time to pick a really fabulous, wildly impractical pair that will elevate the whole look.
Clean & pretty feet. If you decide to go shoeless, make sure feet are well-groomed (get a Pedi before your session), and stay away from anklets or toe rings. Polish is nice but not necessary if you prefer a more casual look.
Heels help. Heels are always a flattering pick for women by enhancing posture, creating a longer line, and generally making a more flattering silhouette than a flat shoe. If you aren’t comfortable in heels, then I always caution on the side of comfort over getting an image. Also, please remember to bring a pair of flip flops for walking in between poses.
Go Pro: Hair & Makeup
Professional hair and makeup are on the top of most of my clients’ checklists because it looks amazing on camera and removes the stress of getting ready on your own. This is the time to treat yourself! Whether it’s lash extensions or blown-out hair, professional hair and makeup will give you an extra boost of confidence in front of the camera, and it always photographs like a dream. If you’re working with a makeup artist, have her apply your makeup in natural light, if possible, so that it looks fresh and not too heavy. Plus, that’s the type of light I’ll be shooting in, so it’ll give you the best expectation of how it will translate on camera. Most of my clients feel like their professional makeup is “too much” at first, since it’s more than you would wear on a normal day, or that they're false lashes look too big, so if you feel that way at the beginning, don’t worry! Good makeup artists know how to get it all just right for the camera — and my clients always love the final result. If you need a recommendation for hair and makeup, I work with the best in the business and have a go-to team! They’re sweet as pie, talented as heck, unbelievable professionals and wonderful people. You’ll LOVE them! Just let me know and I’ll send you their information based on the day of your session. I know they’ll take good care of you!
Quick Tip: Confidence. It’s always the best accessory.
Skip the Spray Tan
Not all spray tans are created equal so be cautious about getting a spray tan right before your session! If you would like a spray tan before you session, please reach out to me and I will connect you with a talented esthetician who creates custom blends just for your skin tone, which are also safe for pregnant and nursing Mamas.
Little Details that Make a Big Difference
Nail Polish Make sure you get a fresh manicure or paint your nails a day or two before your session. Chipped polish shows up in pictures, especially in poses with hands near the face.
Undergarments, especially bra straps. It’s important to make sure your undergarments are appropriate for your outfits. If you have a sheer top, make sure you remember a tank to wear underneath. If you are wearing a strapless dress, or spaghetti strap shirt, a strapless bra is a must. Please also consider the color of your bra to make sure it doesn’t show through your clothing.
Accessorize - Having an accessory can polish any look. Bringing a hat or a scarf can be a little something extra we can work with when posing.
Ironing your Clothing - Please make sure to iron your clothing prior to arriving at the studio and/or on location. This is one of the easiest ways to look prepared and polished for your session. While slight wrinkles will be edited out of your images, but anything beyond normal retouching will require additional charges and this can be avoided if you are prepared.
A smile - A smile is your best accessory. A person always looks more beautiful when they are having fun. Smiling, laughing, and having fun will make your images look more natural and inspiring.
Skin A Glow
Healthy glowing skin looks wonderful for your portraits and it all starts BEFORE your session. A day or two before your session use a face and whole-body scrub to remove dead, dry skin. Don’t forget your lips! Use a lip scrub before your session and also bring lip gloss and lipstick to your session. You can either make your own scrub (think brown sugar and coconut oil) or use store bought. Aria Rose Bath Co. who is local has some great ones! Also, find a great moisturizer for your skin type and use it at night before bed and in the morning before makeup. If you already do this, great, if not please don’t start any new products if your session is less than 1-2 weeks away. If you shave or wax, make sure this also gets done as well (face, brows, legs, etc.). Also, please apply a body moisturizer about an hour before your session. These little tricks can help your skin look it’s best!
Also, if you are considering a facial before your session, please make sure this is done 1-3 weeks before your session. This helps to avoid any redness and/or breakouts that might occur afterward. If you need local recommendations, I am more than happy to help.
Stay Hydrated
I know this seems like a relatively simple concept, but your skin will look so much more amazing if you are hydrated! The week and days before your session, make sure you are drinking plenty of water! Also, bring along a water bottle to your shoot.
FASHION TIPS: FOR HIM
Because dapper and debonair never go out of style.
The Best Fit
Long, fitted pants and closed-toed shoes are the most sophisticated and masculine looks for men. They draw attention away from his legs and feet and place it where you want it: on his handsome face. So, for your session, it’s best to leave the shorts, sandals and jeans at home, too, as well as any pants that are loose or baggy. Fitted dress pants or fitted colored pants work best on camera. Solid shades of gray or navy are a strong complement to most women’s outfits, whereas pinstripes or plaid patterns tend to distract the eye. I also recommend staying away from graphics and logos.
Layered Looks
Next time you walk by a store like J. Crew, you’ll notice the male mannequins and models are always wearing several layers at once. Layers on men look great on camera, so even when it’s hot outside, trust me when I say that it’s worth an hour or two of discomfort for photos that will last you both a lifetime. Adding another layer will bring extra dimension and visual interest to your photos. Blazers, vests and coats up the level of any look. If the temperature permits, he could even consider adding a V-neck sweater with a pop of color from a long-sleeved collared shirt and tie underneath. Don’t be afraid to get a little creative with layers!
Mix It Up
Many of the guys love to mix a suit coat, blazer or sport coat with a different pant color. It adds some extra visual interest, and breaks up the color tones. I’m a big fan of this fresh take on a timeless classic.
It’s All in the Details
Brown leather dress shoes complement almost every look, whether he’s wearing a full suit or a blazer and colored pants. Ties, bowties, pocket squares, colored socks, belts, tie clips, suspenders, vests and watches are sharp complements to any outfit for men and boys alike. If you bring two outfits to the session, you can start with a traditional necktie and belt, then switch to suspenders and a bow tie for your second look. If two looks are too stressful, no problem! One will do the trick! You can still mix and match accessories to complement both of her dresses without doing a full change during the session. So, either way, it's a win.
How to Prep Your Man
Most men aren’t overly excited to take photos for an hour, because they don’t have an expectation of what’s to come and why it’s so important to you. Take fifteen minutes to educate and empower your guy. Tell him why you chose me and my style of photography. Show him your favorite sessions that I’ve done, explain why you love them and express to him how much it means to you. Trust me, once he knows it’s important, he’ll light up the camera for you! The most common thing I hear from guys before photo sessions is this: because of a bad experience in the past, they don’t like taking photos or don’t think they’ll be good at it. By the time we’re done, though, they can’t believe how fast it went and just how much fun they had!
PREPPING YOUR FAMILY
Because they won’t be little forever.
Coordinating the Crew
As you’re coordinating your outfit with your family, keep in mind that your outfits will look the most cohesive on camera when the color palette and wardrobe pieces coordinate, but don’t actually “match.” In fact, I recommend that you avoid thinking about “matching,” and instead think about what “fits” together. This will create more visual interest, and allow each personality to shine through.
How to Mix Colors
The goal for coordinating a family is to visually break up the colors and shades so that you’re not all wearing the same color on top and bottom. The more we can mix that up, the better. I encourage you to think about planning each outfit with “dominant colors” and “accent colors” in mind. A dominant color is the color that you see the most in an outfit, while an accent has a smaller piece of visual real estate. When you’re planning each family member’s outfit, if you can aim for each person to have a different dominant color, and then tie in and vary the accent colors, it’s going to look great all together.
For example, if you’re wearing a blush dress, soft blue earrings and nude heels (blush being your dominant color), then he could wear a navy coat with a white button-down and gray pants, paired with brown leather shoes and maybe even a blush pocket square (making navy his dominant color). Your daughter could wear a soft blue top with a white tulle skirt (making a soft blue her dominant color) while your son wears light beige pants with navy suspenders and a white button down (making white his dominant color). Now each person has their own dominant color while still incorporating a few touches of the others that will pull all the looks together. This will break up the color visually and highlight each personality. Most of my mom’s choose their dress first, and then build the rest of the family’s outfits based around that.
Remember, I recommend selecting those softer, lighter tones and avoiding those ultra-bright, bold colors. The camera loves shades of soft pink and muted blues, mixed with sophisticated light neutrals like heather gray, creams, leather brown and white. Feel free to vary the shades of the colors, too. That softer color palette fits beautifully into a natural environment, and can easily be paired in so many different ways.
Mixing Up the Pieces
If you have multiple children, don’t feel like you need to put them all in the same type of outfit. For example, one of your daughters could wear a dress and flats, while the other wears a skirt and boots. One of your sons could wear a bowtie, while the other one wears suspenders. Mixing up the wardrobe pieces will bring a great visual interest to the photos.
Prepping Your Little Ones
Before your session, pack a bag with snacks, water and any small objects (like toys or lollipops) that might help me get their attention when it’s time for them to look at the camera. If they are old enough to understand you, it’s a good idea to prepare them for what’s to come before the session starts. Explain how much the photos mean to you so they know to be on their best behavior. A lot of families discuss and pick something fun in advance as a treat after the session if they’re good listeners, like an ice cream cone, for example. It also helps if their bellies are full and they’ve has some good rest beforehand. Once you prepare them physically and mentally, then feel free to give them (and you!) grace! They’re little, and I know that some days don’t always go as planned. I’ve seen it all and will make sure to get you great photos, regardless of their moods. My goal is to make this as fun and stress-free as it possibly can be for you and your family!
Where to Support & Shop Local (Nebraska): Statement Boutique, IKT Boutique, The Good Life Boutique, The Fold, The 308 Boutique, The Tin Cactus, Four Sisters Boutique, Little Mango, Suite Child, Coco and Charlie’s
Where to shop for Women: Asos, Free People, Zara, Joyfolie, Baltic Born, LuLu’s, Fillyboo, J.Crew, Ann Taylor, Alter’d State, Doen, Mille, Madewell, PinkBlush, Apricot Lane Boutique, Able
Where to shop for Children: Asos, Zara, H&M, Carter’s, Target, Joyfolie, Rylee and Cru, Jamie Kay, Fin and Vince, Little Mango, Suite Child, Coco and Charlie’s
Where to shop for Men: Zara, H&M, J.Crew, Banana Republic, Asos, Jos A. Banks Gap
Portrait Session Checklist
o Set date, time and location with Joey Winn Portrait Studio
o Review guide for style tips
o Schedule hair, makeup and nail appointments if needed
o Choose your outfits and have then ready at least 1 week in advance
o Apply lotion for that dewy look an hour before your session if needed
o Stay hydrated
For the Session - Pack a Bag:
- Flats or flip-flops for walking between photo locations
- Additional outfits and accessories (if you’re doing two or more)
- Touch-up makeup (lip gloss, lip stick, powder, anything you would normally use)
- Water bottle (please make sure you stay hydrated!!!)
- Coat or cover-up (for colder sessions)
- Snacks
We hope that this guide helps in making you feel prepared and confident! We are going to have a great time at your session and we can’t wait to see you soon!
Copyright Joey Winn Portrait Studio